Terms of Service

Analytics for Maps prepares a report about a business's Google Business Profile and sends it by email to an address agreed with the business. A report typically covers views on Google Search and Google Maps, calls, direction requests, website clicks, and the rating and number of reviews for a given period.

Reports are prepared by a person, not generated automatically, and are sent on a schedule agreed with you, usually once a month.

You may request reports for a business if you own it, manage its Google Business Profile, or have permission from someone who does. By requesting a report you confirm that this is the case.

The numbers in a report are taken from the Performance section of the Google Business Profile at the time the report is prepared. Google may revise its figures after the fact, and the way Google counts views and actions can change without notice.

We take care to copy the numbers correctly, but we cannot guarantee that they are complete or free of error. If something in a report looks wrong, reply to the email and we will check it.

This is an independent service. It is not provided by, affiliated with, or endorsed by Google. Google, Google Maps, Gmail and the Google logo are trademarks of Google LLC and are used only to identify the products the report describes. Your use of Google Maps and Google Business Profile is governed by Google's Terms of Service.

Reports are sent to the email address you give us. It is your responsibility to make sure that address is correct and that you are allowed to receive reports there. We cannot recall an email once it has been sent.

You can stop receiving reports at any time by replying to any report email or by writing to [email protected].

Any fee for the service is agreed with you in writing before the first report is sent. If no fee has been agreed, the service is free.

You agree not to:

• request reports for a business you have no right to receive information about;
• attempt to access the admin area or any system behind the website;
• present a report as if it were issued by Google.

The service is provided as is. Reports are for information only and are not business, financial or legal advice. Decisions you make based on a report are your own.

To the extent the law allows, we are not liable for any loss arising from use of the service or from errors in a report. Where liability cannot be excluded, it is limited to the amount you paid for the service in the twelve months before the claim.

You can stop the service at any time by writing to us. We may stop sending reports to a business if we can no longer access its Performance numbers, if these terms are broken, or if we discontinue the service. In each case we will tell you by email.

We may update these terms from time to time. The date at the top of this page shows when they last changed. Continuing to receive reports after a change means you accept the updated terms.

Questions about these terms go to [email protected].